DraftKings and Rush Street Interactive have company in Indiana. Another mobile betting app is on its way to market in the forward-thinking Midwest state that moved quickly to legalize sports betting and provide all the necessary rules and regulations in the nick of time for bettors to enjoy the 2019 football season.
The race for online sports betting supremacy in Indiana continues to ramp up after the launch of the state’s first mobile betting apps occurred earlier this month. Both DraftKings and Rush Street Interactive launched their mobile betting apps through partnerships with Ameristar Casino in East Chicago and the French Lick Resort in French Lick, respectively, to become the first mobile betting options for Indiana bettors.
Now the Majestic Star Casino in Gary intends to launch its BetIndiana mobile sports betting app through that casino’s partnership with USA Sports Gaming, according to a press release sent out on Monday. The app's launch is pending all necessary approvals by the Indiana Gaming Commission but would give bettors in Indiana yet another way to make bets online whenever it hits the market.
"This is the perfect partnership for us," said Frank Ignatius, President & Founder of USA Sports Gaming. "Like BetIndiana, Spectacle Entertainment is an independent operator in the gaming industry, born in the Midwest and connected to our local markets. We see great synergy here and we're confident we will provide bettors in Indiana with a book unlike any other in the state."
The debut of mobile sports wagering in the state took place six weeks later, and Indiana casinos are now rushing toward getting their mobile offerings approved by state regulators in order to capitalize on the lucrative football betting season that began last month and runs in earnest until the start of next year.
Indianapolis-based Spectacle Entertainment, the owner and operator of the Majestic Star Casino, plans to bill their mobile betting app, BetIndiana, to Hoosier State bettors as “Your Hometown Sportsbook.” The app will offer action on sporting events from all over the world.
According to the press release, USA Sports Gaming sees the launch of BetIndiana as just the first of many mobile betting apps launches through undisclosed partnerships in other states as sports betting continues to make legislative inroads across the nation.
"We are extremely pleased to sign this agreement with Majestic Star to launch our BetIndiana mobile product," Ignatius said. “In addition to Indiana, we are making plans to operate in several other markets around the country, as more and more states legalize sports betting.”